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Frequently Asked Questions about Boosting Your Web Site's Placement

When selecting a company to enhance your Web site's search engine ratings, there are many to choose from. Here are some questions you should ask yourself in order to determine the search engine optimization (SEO) firm that delivers the highest quality of service to help you achieve your goals. The answers will help guide you in your decision making. Click on the question below to get the answer:

1.    What are you going to do to my Web site?
2.    What is the best SEO tactic to achieve solid results?
3.    When does my site need SEO?
4.    If I want to create a Web site, where do I begin?
5.    What is "Black Hat" SEO and does it work?
6.    I used to be on the first page of the search engines. Now I am not. What happened?
7.    What if I need a Web site, but I am not ready for Search Engine Optimization?
8.    What about my competition?
9.    Where are you located?
10.  Who do I contact if I have a question?

What are you going to do to my Web site?

Your company has its own unique needs and goals for its Web site. Therefore, in order to develop the best campaign to get your site on the top of search engine rankings, Web Placement Solutions (WPS) evaluates it based on:

Content, structure and keywords
What your competition is doing
Your niche market

Then, we recommend the best optimization tactics, creative content, strategic links, directory submissions and more.

What is the best SEO tactic to achieve solid results?

The search engines consider many factors when "crawling" Web sites. Perhaps the most important criteria is known as RELEVANCY. Creating a RELEVANT web site is vital. That's why link popularity is high on the list of SEO tactics.

In other words, how many links are there from other Web sites to your Web site? If there are many, your site's relevancy is higher. This is an extremely powerful factor in optimizing your site to achieve high organic rankings.  The better the source of your links, the stronger your site will be when considered by the major search engines.

While not a replacement for solid on-site optimization, quality link building enhances the effects of a strong search engine optimization campaign. Click here to see a list of the services WPS provides.

When does my site need SEO?

The answer is NOW and all the time. Building a reputable site with a strong brand image is only half the battle. What good is your site if no one finds it online?

To give you the most exposure when people are looking for a business like yours via the search engines, SEO optimizes every part of your web site. It can be the most powerful took in your marketing arsenal today.

The SEO services provided by WPS allow you to focus on your business while we focus on getting new customers to visit you online. Save yourself time and money, by calling on us to do the work for you.

If I want to create a Web site, where should I begin?

Give us a call at (310) 349-8118 and you'll get a FREE consultation. After gathering your input, ideas, and content, we'll combine them with our expertise in keyword research and content optimization. The end result? You get a custom campaign that gets your site where you need it to be, while delivering the brand image and mission you want to convey to your target audience.

What is "Black Hat" SEO and does it work?

Some companies guarantee great search engine results in a very short time. If so, they are most likely implementing Black Hat search engine optimization techniques. These tactics are considered unethical and are in violation of the Fair Practice Guidelines set forth by leading search engines.

Black Hat techniques don't work. Jumping to the top of the natural rankings using unethical tactics eventually gets you penalized by the search engines, or even worse, blacklisted and banned.

Web Placement Solutions is ethically and morally dedicated to providing you an online marketing campaign that lasts the life of your business. We ensure that the work we do for your site adheres to the guidelines set forth by Google™ and other search engines. You can be confident that you have a legitimate strategy that delivers business to you for years to come.

I used to be on the first page of the search engines. Now I am not. What happened?

The method used by search engine Web Crawlers are constantly changing. With this in mind, the techniques and methods involved with SEO are very dynamic. Considering that requirements to rank at the top naturally (known as "organic results" vs. paid or sponsored results) are unpredictable, it is critical to have a development team constantly monitoring these changes and expectations for you - day in and day out. Without constant attention to online marketing guideline, your Web site can fall down in the rankings very quickly. WPS provides this vigilant monitoring.

What if I need a Web site, but I am not ready for Search Engine Optimization?

No problem. At WPS we can help with basic Web site development services to advanced Search Engine Marketing campaigns. Click here to see a list of our services. Or, give us a call at (310) 349-8118 for a FREE consultation. Let's discuss what works best for your business!

What about my competition? If WPS already has a client with a site that's optimized for the same keywords I want to optimize, what do you do?

At WPS we take very good care of our clients. One of the major benefits is the exclusivity you receive in your keyword research. Once you are on board, we will not take on a competitive business that requires keyword optimization which competes with yours. It just makes sense and our clients agree.

Where are you located?

We are located in the heart of the South Bay, Los Angeles County, city of Hawthorne, CA. See us on the Google Business Center to find out more about our location. However, the beauty of the Internet is that we can work with you wherever you are located. You don't need to be around the corner.

Who do I contact if I have a question or concern?

As our client, you will have your very own Account Manager assigned to you. He/she will be the main point of contact for everything with regard to your campaign. Our customer service team is also available to answer any questions or concerns you may have. You can be comfortable and confident knowing that WPS is here to answer all your questions. Have an immediate question as you read this? E-mail us now and someone will get back to you right away.

Call or E-mail WPS for Your Free Web Site Consultation Today

WPS helps you get the visitors you need online. We offer a customized, high quality and effective Web site & advertising campaign for businesses of all sizes - at an affordable price. Browse through this Web site and discover how WPS can boost your company's site placement on the search engines.

Your online marketing and technology expert, the team at WPS is ready to help you achieve your goals. Call us now at (310) 349-8118 for your free Web site analysis. Or e-mail us today. One of our project managers will respond to you promptly to discuss how we can best assist you with increasing the visibility and effectiveness of your Web site now and in the future.

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